Responsive Image Banner

Herc makes Colorado acquisition

Premium Content
127082 herc rentals Photo: Herc Rentals

Herc Rentals has purchased US-based Rental Equipment Center. No financial details have been disclosed.

Founded in 2020 by CEO Jerry Morin and CFO Troy Miller, Colorado-headquartered REC is a general renter with two branches in Denver and Loveland.

The company has a diverse fleet of equipment that includes lighting towers, compressors, scissor lifts and loaders and generators.

Co-founders Morin and Miller said, “We are thrilled about the future of Rental Equipment Center as part of the Herc Rentals family. Herc’s culture, fleet resources, and expertise will undoubtedly propel the company to new heights, delivering great service for customers and exciting opportunities for REC’s employees for years to come.

“The combination of REC and Herc marks the beginnings of an incredible journey, and we could not be more excited to see where it will go.”

Herc, which recently announced an 18% increase in rental revenue to $702 million in Q2 of 2023, has already made six acquisitions, at a total cost of $271 million, in 2023.

Financial planning firm Catalyst Strategic Advisors acted as an exclusive transaction advisor to Rental Equipment Center.

STAY CONNECTED


Receive the information you need when you need it through our world-leading magazines, newsletters and daily briefings.

Sign up

Loxam hit by soft market, but meets expectations
Q2 revenues down 6.5%, although impacted by 2024 Olympics comparison period
Why is LiuGong Access betting on new telehandler range for growth?
Telehandlers have never truly taken hold in China - at least, not yet.
New safety and productivity accessories from Genie
Set of three accessories at shows throughout third quarter 
CONNECT WITH THE TEAM
Euan Youdale Editor Tel: +44 (0)1892 786 214 E-mail: [email protected]
Lindsey Anderson Editor Tel: +1 312 929 4409 E-mail: [email protected]
Pete Balistrieri Brand Manager - ALH & SA Tel: +1 414 940 9897 E-mail: [email protected]
Ollie Hodges Vice President, Sales - ALH & SA Tel: +44 (0)1892 786253 E-mail: [email protected]
CONNECT WITH SOCIAL MEDIA

Big Names in Attendance

Join Manitou, Skyjack, WIKA Mobile Control, Harrison Hydra-Gen, MEC Aerial Work Platforms, Noblelift, Bronto Skylift at the Working at Height Conference & Awards on October 15-16.

They’ll be joined by leading voices:

🎤 Norty Turner (Sunstate Equipment)
🎤 Nicole McGregor (Ducker Carlisle)
🎤 Chastity Williams-Lasley (JCB)

See full program