JCB “very unlikely” to be attending traditional trade shows in future

Ian Cameron

13 April 2021

Another trade show setback following Volvo’s recent Bauma decision

JCB said that it is “very unlikely” that it will be attending future traditional trade shows when asked if it was attending the Bauma fair in Munich next year.

Graeme Macdonald, its chief executive, said: ”What the pandemic has taught us is how to do business differently and even pre-pandemic…

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