Sinoboom merges Europe subsidiaries, appoints new CEO

Euan Youdale Editor, Access International

05 March 2024

Sinoboom is bringing its European sales, product support and production operations across the continent together under the leadership of a newly appointed CEO for Europe.

Richard Butler, who headed up JCB Access when it was first launched, will join the Sinoboom Group in April. Butler will lead the integration of…

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Euan Youdale Editor Tel: +44 (0)1892 786 214 E-mail: [email protected]
Pete Balistrieri Brand Manager - ALH & SA Tel: +1 414 940 9897 E-mail: [email protected]
Ollie Hodges Vice President, Sales - ALH & SA Tel: +44 (0)1892 786253 E-mail: [email protected]
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