Texada Software has launched a new Field Sales Tracker offering productivity tools to outside sales teams at heavy equipment rental businesses and equipment dealerships.

The Sales Tracker is a mobile-based solution giving sales reps tools including optimised route planning, live territory visibility, and AI and voice-enabled data entry, allowing sales reps to dictate notes and log tasks. A colour-coded map show reps and branch managers which accounts are ‘warm’ and which are going cold.

Field Sales Tracker includes routing technology and voice-to-text note recording. (Image: Texada Software)

It also includes geofence verification, a business card scanner, and mileage tracking directly from the phone, eliminating manual double entry.

Texada said outside sales representatives spend hours driving inefficient routes and managing administrative duties using disconnected tools.

It added that the lack of centralised visibility means branch managers are unable to verify territory coverage, resulting in overlapping customer calls, lost opportunities, and inaccurate pricing quotes.

‘Easy to use, mobile-first’

Matt Harris, CEO of Texada Software, said; “Field Sales Tracker provides outside reps with an easy to use, mobile-first solution that removes guesswork from their daily schedule.

“We’ve also tightly integrated Field Sales Tracker with Texada’s Rental & Dealer Growth Platform, ensuring that sales rep activity remains closely connected to the business system of record.”

The Tracker has been developed in partnership with RepMove, the Nebraska-based developer of mobile sales management tools.

“Partnering with RepMove allows us to deliver a best-in-class mobile experience tailored specifically to the daily reality of equipment sales teams,” said Harris.

“Field Sales Tracker manages the day in the field. Integrating this data with Texada’s equipment industry systems of record ensures seamless continuity between what’s happening in the field and what’s happening in the business “

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