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Haulotte revenues suffer from ‘global decline’
11 September 2025
The global aerial platform market continues its sharp decline, observed over several consecutive semesters, impacted by ongoing uncertainties it is facing, including uncertainty around global import duties and geopolitical conflicts, among others, said Haulotte in its half year 2025 financial results.
In this context, Haulotte reported a 27% decrease in consolidated revenue to €264 million, compared to the first half of 2024, primarily impacted by the cautious investment approach of major rental players.

In this environment, the group showed resilience in Europe, with revenue declining by only 7% over the period, supported by rising sales volumes. The decrease was mainly due to an unfavourable product mix, confirming the strength of the group’s offer, it said, and its reinforced position in the region. This follows the widely reported tariffs imposed on China-produced MEWPs entering the EU.
In Asia-Pacific, where the trend observed in the first quarter continued, revenue fell by 36%. In North America, the revenue dropped by 48%, as major customers continue to adopt a wait-and-see approach. Latin America also saw a 34% decrease, due to a sharp decline in its main markets.
As of June 30, 2025, equipment sales activity was down 32%, while rental activity increased by 4% and services grew by 3%.
Haulotte posted a current operating income (excluding foreign exchange gains and losses) of €1 million down €29 million, representing a current operating margin of 0.6% of revenue, mainly impacted by negative volume and the product mix effects, as well as pricing pressures.
The group’s net result is a loss of €21 million which represents -8% of sales, mainly driven by financial expenses, the weakening of multiple currencies against the Euro, and an adjustment on deferred taxes related to the current situation.
The group’s net debt stands at €209 million, an increase by €9 million over the period.
Given the current limited business outlook for the second half of 2025, and with many rental players already shifting their focus to 2026, the group said it does not expect any significant improvement in its current operating income for the second half of 2025.
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