Romanian distributor for Multitel
07 July 2025
Multitel Pagliero has announced the appointment of Utilben as its new dealer for the Romanian market.
Headquartered in Cluj-Napoca, Utilben is one of the fast-growing companies in Romania’s industrial and construction equipment sector, and will aid Multitel’s expansion in Eastern Europe.

Founded in 2006 by Ruben and Oana Marian, the company has grown to employ over 120 people and currently operates from its main headquarters in Cluj-Napoca, with additional branches in Bucharest, Baciu, and Iași.
The company serves a broad range of sectors, from agriculture to construction, with a constantly updated fleet of machinery. In addition to equipment sales, Utilben provides comprehensive after-sales services, with a team of 30 technicians with 20 service vans, supported by a spare parts warehouse.
The dealership agreement was officially signed on 2 July, during a visit by the Multitel Pagliero team to Utilben’s headquarters in Cluj-Napoca. Initial deliveries of selected Multitel Pagliero models are already scheduled for the coming months.
Ruben Marian, CEO & Founder of Utilben, said, “This collaboration brings top-tier height-access technology to Romania, helping our clients work safer and more efficiently.
“This partnership marks an important step forward in our mission to contribute to Romania’s development through access to world-class equipment and trusted service. We look forward to building success stories together — for our clients, our team, and our country.”
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