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Sinoboom appoints sales manager in Germany
03 April 2025
Gregor Schellen. (Image: Sinoboom).
Gregor Schellen has joined the Sinoboom European sales team as Regional Sales Manager for Germany.
Schellen has 25 successful years of experience in both the aerial work platform and telehandler industries. He began his career in 1999 at Boels Verleih and most recently worked as a Regional Sales Manager at Skyjack Hebebühnen.
Additionally, he has worked for Sharemac/Syniotec, which provides software for construction companies, machine rental businesses, along with telematics) and as JCB Key Account Deutschland, Merlo Deutschland and Colle Rental for which he was responsible for Magni telehandlers in the German market.
He will report to Rik Kiddle, Sinoboom’s European Sales Director. Schellen said, “I was excited about the prospect and opportunity of joining Sinoboom Europe. The high quality products, the wide product range, and the already well-established machines, particularly in Germany, reinforced my positive impression of this family-owned company. I look forward to meeting established and new customers and partners at Bauma next week”.
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