Stable first quarter for Haulotte

Haulotte said the global aerial work platform market reached a turning point in the first quarter of this year, after falling to its lowest level during 2025 since 2020.

As a result, the company saw revenue grow steadily in the first three months of 2026, leading to a total revenue of €121 million in the period, representing a rise in Europe but a 4% drop overall compared to the same period in 2025.

“This relative stability is driven by solid sales volumes, which offset an unfavourable product mix and lower fleet utilization rates among rental companies that remain below historical levels, affecting the Group’s rental and services revenues,” said the company.

Results per region 

Haulotte HS21 E

In Europe, continuing the strong commercial performance recorded at the end of last year, revenue grew by 8% in the first quarter of 2026 , driven by a sharp increase in equipment sales.

In Asia-Pacific, where the market is still declining, says Haulotte, sales were down 9% in the quarter, despite equipment sales being positive.

In North America, first-quarter 2026 activity is in line with the second half of 2025 but remains 20% below the level recorded in the same period last year.

No signs of recovery were observed in Latin America at the start of the year, where the group reported a decline in sales of 33% compared with the first quarter of 2025.

Breaking down the company divisions, equipment sales were down by 2% compared to the first quarter of 2025 in the period, while rental activity declined by 24% and service activity decreased by 10%.

Company outlook 

The company added that it is expecting growth by the end of 2026. “Despite limited visibility and an uncertain global environment, Haulotte should be able to achieve sales growth in 2026, the extent of which will largely depend on the recovery of the North American market. This should enable the group to return to a positive current operating margin.”